Slingshot Sponsorship signs London Irish Rugby 10th November, 2010

London Irish has hired Slingshot Sponsorship to handle their Big 5 sponsorship campaign – five legendary parties in association with five great London Irish home games in 2011.

The London Irish St Patrick’s Day party has attracted crowds of over 20,000 and this year London Irish is expanding the festivities across four other games within their home schedule.  These events will offer supporters a fantastic day out for the whole family, combining great entertainment off the pitch with world-class rugby on the pitch.  Slingshot Sponsorship will work with London Irish to strategise brand experiential campaigns alongside the Big 5 in addition to a wide-reaching communications plan.

Felicity Greenland, Marketing and Events Director for London Irish, said: “We have appointed the Slingshot Sponsorship agency because of their proven experience in building brand engagement campaigns within sponsorship.”

Match tickets are on sale now for the first of the Big 5 games against Bath on New Year’s Day, with the remainder going on sale shortly. To book tickets, visit www.london-irish.com or call the Ticket Hotline on 0844 249 1871.

To book corporate hospitality for all games, please email [email protected].

For more information on the Big 5 sponsorship opportunities please contact Jackie Fast: [email protected]