My 15 Minutes of Fame on the London Hotspots Blog
7th March, 2011
I recently was interviewed for the London Hotspots Blog with Executive Offices Group. The London Hotspots blog has the best of business advice, entertainment, travel, food and drink from across the capital so make sure to check it out.
My interview was a great experience and gave me an opportunity to talk more about the great things we are doing with Slingshot Sponsorship and our newest client campaigns.
They asked everything from the best piece of business advice I had ever received down to what we are planning for 2011 and beyond. I thought I’d give a little sneak peek on our blog with one of their questions on what our average week is like, but you can check out the entire interview here.
What is an average week like for the MD of Slingshot?
There is no average work week for me. Things change all the time and we constantly have to be flexible to meet the needs of our clients and our business. This is one of the best things about what we do. Some weeks involve attending a lot of client events – anything from black-tie balls at the Grosvenor House Hotel to high profile breakfast events in the City. Other weeks can involve white board strategy planning and briefing in creative work for new sponsorship proposals.
As we typically start working with clients at integration stage – with them having little experience in sponsorship – and then taking them to delivery, we can be at many different stages with different clients. This means that one day might be spent tweaking copy for benefits in a sponsorship proposal for one client and the next day spent on the phone setting up meetings to discuss how brands can get involved with our client’s media assets. The variety of our day to day work makes working at Slingshot Sponsorship exciting.