Slingshot Sponsorship strikes Gold at the Corporate Engagement Awards
20th July, 2011
Slingshot Sponsorship has been recognised at the inaugural Corporate Engagement Awards, which was held in London on July 19th, 2011.
The sponsorship agency, which launched in 2010, collected two Gold Awards and two Silver Awards for their corporate partnership programme with The Direct Marketing Association (DMA) and credit and business information specialist Equifax.
Slingshot picked up the Gold Awards in the Best execution of a corporate sponsorship activity and Best collaborative approach categories, and Silver Awards in the Best communication of a corporate sponsorship activity and Best corporate sponsorship to help raise brand awareness categories. Complete shortlist here.
Jackie Fast, Managing Director of Slingshot Sponsorship, said:
Having only launched one year ago it is a huge achievement to be up there with companies such as RBS, The Princes Trust, and BT. We are absolutely thrilled to take home so many awards proving our innovative approach to sponsorship for rights owners is being recognised within the industry and gets results for our clients.
Commenting on the DMA’s success, Mike Lordan, chief of operations for the DMA, said:
The partnership between the DMA and Equifax has been extremely fruitful, helping us to raise awareness and understanding of sound data best practice. Winning these awards highlights what can be achieved by two organisations working in close collaboration.
The Corporate Engagement Awards, organised by Communicate Magazine, are the only European benchmark of best practice in all aspects of the corporate partnership & sponsorship process. They provide an opportunity for staff, companies, agencies and beneficiaries alike, to see their efforts recognised and to celebrate excellence in their collaborative projects. Entries by contenders in each of the 16 categories were judged on the three criteria of strategy, execution and outcome.