Slingshot Sponsorship’s MD Jackie Fast Goes Down Under 16th July, 2015

Slingshot Sponsorship’s MD Jackie Fast will be presenting a two day training course in Sydney, Australia on October 27th and 28th with Marcus Evans. This is a unique chance to hear from one of the industry’s leading experts on how to successfully secure sponsorship in today’s landscape.

With the increase of digital and technology, this has created a seismic shift in the way consumers engage in the world around them – and this has a significant impact on brands and how brands utilise sponsorship to engage with their target audiences.  Slingshot have successfully been a driving force within this new framework of sponsorship and this two day course will show you why traditional sponsorship practices no longer work in today’s industry.

Key takeaways from the event will include:

  • Understanding the new rules of sponsorship
  • Incorporating social media and digital technology to enhance sponsorship activity
  • Learning how sponsorship can grow your business, not just your commercial bottomline
  • Elaborating the market trends on sponsorship sectors including sport, arts, music, conferences and CSR
  • Maximising your true potential

Jackie Fast commented, “I am extremely thrilled to be coming to Australia to present our agency’s framework for sustainable sponsorship for both rights holders and brands.  With an office in Singapore, we can help provide further support our attendees in the long term so I am thrilled to be able to come down and start engaging with the Australian sponsorship industry.”

For more information or to book your place please click here. 


Slingshot Sponsorship Launch Full Day Training Events in London 12th January, 2015

Slingshot Sponsorship is delighted to announce that they have expanded their popular Slingshot Sponsorship Bootcamp training to also now provide full day, in-depth Sponsorship Sessions held each month in London.  The sole aim of the Sponsorship Sessions will be to provide teams the necessary tools to increase their commercial capacity within sponsorship for their event, charity, start-up, association, sports team, or online network.

Most organisations fail to reach their full sponsorship potential due to common pitfalls.  By working in a small team, industry expert Jackie Fast (MD of Slingshot Sponsorship) will create a tailored training programme for each attendee in order to help pinpoint challenges and create strategies and tools to overcome them.

Jackie Fast commented: “Unfortunately, typical sponsorship training and education often fails to address the different challenges organisations face when tackling sponsorship.  To be successful, one needs to really question these variables in order to recommend the right sponsorship strategy.  The Sponsorship Sessions allow us to do this by working in very small groups with a format that encompasses absolutely everything teams need to learn to truly develop commercially.  The success we have had with our training programme has even shocked me – having helped raise £1.27m additional sponsorship revenue for our attendees in the last three years alone.  Having kept our Bootcamp under wraps previously, I am absolutely thrilled to be bringing this training scheme out to the masses!”

The Sponsorship Sessions combine the need for high level training at the cost of attending a sponsorship conference (£219/ticket) – ensuring that attendees walk away with a clear direction on how to build the right sponsorship programme for their own organisation.

Previous Slingshot Sponsorship Bootcamp attendee Charlene Asamoah, Corporate Fundraising Manager from Parkinson’s UK commented: “It was absolutely amazing bringing Slingshot Sponsorship to Parkinson’s UK and I truly believe it was one of the best things I have done whilst working here.  Our entire team have changed dramatically and it’s all for the better!”

The next Slingshot Sponsorship Session will take place on Thursday 22nd January.  More information on the agenda and booking can be found here.  Or please contact Slingshot directly at [email protected]

To read some testimonials from previous Slingshot Sponsorship Bootcamp attendees click here.