12th November, 2015
Slingshot Sponsorship was engaged to develop the first sponsorship strategy for Snozone – a leading winter sport and leisure destination in the UK with two renown venues in Milton Keynes and Castleford
Having previously engaged with a number of relationships within snow sports, Snozone wanted to explore the potential of wider partnerships across both of their sites throughout the entire year. The sponsorship strategy integrated a number of unique assets which provide a number of key brands the opportunity to build an authentic relationship with this niche audience all year long. These opportunities include naming rights across both venues, unique corporate events, product launches, and venue takeovers for sampling and activation.