Slingshot Sponsorship Appointed as Sponsorship Agency for Wales Rally GB 2015 29th October, 2014

The UK round of the world’s leading Rally Championship, Wales Rally GB, has appointed Slingshot Sponsorship as their dedicated sponsorship agency for the 2015s event. With only two weeks to go until Wales Rally GB 2014, the routes are being cleared across various locations in North Wales for the climax of this year’s Championship.

The FIA World Rally Championship comprises rounds in 13 different countries around the world and covers four continents in 11 months, culminating with a Champion Driver and Champion Manufacturer at the end of the season. Widely regarded as one of the most challenging motor sport competitions on the planet, the UK leg takes place in the forests and parks of mid and North Wales, providing the sternest test of both man and machine.

As well as the popular forest stages, the rally weekend will feature a whole host of additional events for ticket holders, ranging from the brand new family friendly Service Park in Deeside as well as Spectator Stages at Chirk Castle and Kinmel Park. More that 70,000 attendees will enjoy day long entertainment, catering and big screens in celebration of the Rally.

Ben Taylor, Managing Director, Wales Rally GB stated “We have big plans for the development of Wales Rally GB in the coming years and we are delighted to have identified Slingshot Sponsorship as the perfect sponsorship agency our event. We will be working collaboratively to establish Wales Rally GB – known as the ‘Rally of Legends’ – as one of the prominent sporting events in the UK calendar.”

Integrated and tailored in its approach, Slingshot Sponsorship has evolved as an agency to develop and deliver inspired partnership opportunities for high profile clients.

Jackie Fast, Managing Director, Slingshot Sponsorship explains “Wales Rally GB stands as one of the premier motor sport events in the world – working with the event is a very exciting opportunity for us to showcase the commercial potential of this platform.”

Sponsorship opportunities for the Wales Rally GB 2015 are currently available.

Slingshot Sponsorship win agency contract with Autosport for 2012 19th January, 2012

Autosport, the authority on motorsport, has appointed Slingshot Sponsorship to develop and implement a new sponsorship strategy for the 2012 Autosport Awards.  Slingshot is briefed to increase awareness and commercial value for the event through the creation of additional opportunities and sponsorship platforms throughout the year.

Rob Aherne, Publisher at Autosport:

We are delighted to be working with Slingshot Sponsorship on the Autosport Awards. They have proven themselves to be a vibrant company with lots of ideas about driving our event forward commercially, and we look forward to making plenty of progress together.

Held every December at the Grosvenor House Hotel on London’s Park Lane, the Autosport Awards are voted for by the readers and attended by the biggest names in motorsport including Formula 1, Motorsport GP, British Rallying & World Rally Championships.  Winners of the International Racing Driver of the Year Award have included Sebastien Vettel, Jensen Button, and Lewis Hamilton.

Slingshot Sponsorship will assist Autosport with consultation and overall execution of a strategy that will attempt to forge new brand partnerships, whilst raising awareness of the programme overall for current sponsors Castrol, Mercedes-Benz, Perelli, Skoda, BMW, UBS, Parkalgar, and TW Steel.

Jackie Fast, Managing Director of Slingshot Sponsorship:

We can’t wait to get started with the Autosport Awards.  It is a phenomenal event and can deliver real marketing value to sponsoring brands.  We will be looking to enhance their current programme through the creation of additional touchpoints as well as integrating new sponsoring brands to help diversify and deliver additional value.