Tag: jackie fast


Slingshot heads to India 7th April, 2016

Slingshot Sponsorship are heading to India later this month to work with IDBI Federal Life Insurance, one of India’s fastest growing life insurance companies.

Slingshot’s remit is to help build sponsorship strategy into the marketing team at IDBI Federal and support the team in their role to maximise the potential of their current and any future sponsorship investments.

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, said:
“As a growing organisation operating in a highly competitive marketplace, it’s important for us to have a differentiated marketing approach. In the last couple of months we have taken important steps to boost our brand building efforts using sponsorships and experiential marketing initiatives. We’re eager to work with Jackie and the team at Slingshot to help us to further derive the long term value of our brand and brand associations. We know that bringing practical implementation solutions to our sponsorships will result in increased benefits to our customers which we’re always striving to deliver.”

Jackie Fast, MD of Slingshot explains; “We’re looking forward to working with IDBI Federal and helping them leverage their sponsorship assets further than typical logo badging. It’s also very exciting for us to be working with firms in India as expanding our client portfolio within the World’s largest democracy is a central element to our global growth strategy.”


What Car? Win Excellence Award with the help of Slingshot Sponsorship 16th February, 2016

What Car? was awarded the Rights Holder Achievement Award at the prestigious European Sponsorship Association Awards held at Café de Paris in London.
Overcoming strong competition from around Europe, What Car? impressed the judging panel after turning around dwindling interest from sponsors in their flagship event and bringing numerous new sponsors on board.
In 2011 the What Car Awards only had one sponsor which signalled the lowest event revenue in its 36-year history, at this point they enlisted the help of Slingshot Sponsorship to overhaul the commercial strategy and attract new sponsors.
Four years later, the first sponsor Slingshot brought on board in 2012 are still sponsors today, despite signing one-year contracts each year. What Car Awards and Slingshot Sponsorship have achieved this by creating the right partnership for each sponsor, delivering results year in year out – ensuring the delivery of truly sustainable sponsorship.
Jackie Fast, MD of Slingshot Sponsorship commented; “We are really proud of our work with the What Car? Awards who were actually Slingshot’s first ever client, the Awards are a fabulous event which now has the sponsor partners it deserves.
Slingshot are unique in the fact that we exclusively specialise in sponsorship sales – particularly how to creatively build a commercial proposition. This award win (one of many for this client) supports how our innovative approach significantly impacts our client’s bottom line for the long term without compromising the culture and personality of the event. We are thrilled!”

To find out more about the What Car? Awards please click here.
To read the Slingshot case study on What Car please click here.
To find out more about Slingshot Sponsorship please click here.
To see more news from the ESA Excellence Awards 2015 please click here.


Slingshot Sponsorship’s Very Own Jackie Fast Has Been Shortlisted For Small Business Entrepreneur Of The Year 26th October, 2015

Slingshot Sponsorship’s MD Jackie Fast has been shortlisted for a GB Entrepreneur Award after she was recognised at last year’s event for her success and achievements within the sponsorship industry.

Having started the company from her bedroom 5 years ago, Jackie has rapidly grown the agency to open three international offices, working with the world’s biggest clients. By focussing on a diverse clientele base, Jackie is pioneering the current development of sponsorship.

The Great British Entrepreneur Awards is the benchmark for entrepreneurial success, designed to celebrate the contribution of entrepreneurs to the UK economy. The awards seek to acknowledge and honour the individual, not the business, and in Jackie’s case; her hard work, creativity and energy she has drove into the creation of Slingshot Sponsorship.

Jackie stated; “I am delighted to be nominated for this award. The event itself celebrates entrepreneurship in the UK, which I am particularly proud to be associated with.”

The entrepreneur who wins Small Business Entrepreneur of the Year will have examples that show their resilience and fortitude in overcoming obstacles and difficulties to ensure a secure and growing success.

The GB Entrepreneur Awards will take place on 25th November at The Ballroom, Southbank.


Forbes Speaks to Slingshot Sponsorship MD Jackie Fast on her mission in the industry 22nd October, 2015

Forbes recently caught up with Slingshot Sponsorship’s MD Jackie Fast to discuss her journey through the sponsorship industry to date.  Insight on how to break into the sponsorship industry, what drives entrepreneurs, and how changing the model has helped to drive Slingshot’s client successes.

Read the full article on Forbes here.


Slingshot Sponsorship’s MD Jackie Fast Expands Training Sessions to Singapore 22nd September, 2015

Slingshot Sponsorship’s MD Jackie Fast will be presenting a two day training course in Singapore on November 30th and December 1st with Marcus Evans. This is a unique chance to hear from one of the industry’s leading experts on how to successfully secure sponsorship in today’s landscape. Slingshot Sponsorship’s aim is to help you grow your company through sponsorship programs that create priceless opportunities to consumers and incorporate motivating factors to drive brands investing in sponsorship.

With the increase of digital and technology, a seismic shift has been created in the way consumers engage in the world around them – and this has a significant impact on brands and how brands utilise sponsorship to engage with their target audiences. Industry challenges can be addressed and deals done with a better understanding of sponsorship effectiveness than ever before.

Slingshot Sponsorship has successfully been a driving force within this new framework of sponsorship and this two day course will outline why traditional sponsorship practices no longer work in today’s industry. Slingshot will help you discover ground-breaking partnerships big or small, noble or novel, which are punching above their weight and measurably building businesses, brands and communities.

Key takeaways from the event will include:

  1. The New Benchmark: Why Are You Playing By Old Rules?
  2. Meaningful Marketing Mix: The New Heart of Corporation or Non-Profit Partnership
  3. Finding the Right Fit for Sponsorship: The Right Property to Maximise your Sponsorship Investment
  4. Captivating Ways to Create Values in Sponsorship
  5. Sponsorship Sales Contribution: Dynamically Embrace Reliable Results

Jackie Fast commented, “I am extremely thrilled to be coming to Singapore to present our agency’s framework for sustainable sponsorship for both rights holders and brands.  With an office in Singapore, we can help provide further support for our delegates in the long term so I am delighted to be able engage with the Singapore sponsorship industry.”

Be a part with other forward-thinking leaders to find new and emerging practices, insights and anecdotal sharing for succeeding in an industry where the only certainty is change.

To book your place please click here. 

 


Slingshot’s MD Jackie Fast Takes Home Two Awards at the Great British Entrepreneur Awards 21st November, 2014

Jackie Fast, MD of Slingshot Sponsorship was awarded with two awards for the Media Disruptor Entrepreneur of the Year at the Great British Entrepreneur Awards, held at Old Billingsgate in London on November 19th, 2014.  In association with NatWest, the awards celebrated entrepreneurs who embody a spirit of disruption, innovation and enterprise.  Regarded as the new benchmark for entrepreneurial success in the UK, the awards celebrated the contributions and innovations of British entrepreneurs and their impact on the economy.

With some extremely talent nominations (see full list of nominations for the category here) within the Media Disruptor of the Year Award, Jackie Fast was given Bronze in the overall category losing to Shane Lake from HungryHouse who took home Gold.

In addition, Jackie was given the NatWest Special Merit Award beating out Sarah Wood, Founder of Unruly and Jay Radia, Founder of Yieldify.

To see the full list of winners from the Great British Entrepreneur Awards click here.

 

 


Slingshot Sponsorship Wins Best British Small Business in the O2 Smarta 100 6th October, 2014

Smarta.com and O2 Business present the UK’s 100 most dynamic and innovative small businesses

Smarta.com and O2 Business proudly announce that Slingshot Sponsorship is a winner of the 2014 O2 Smarta 100, the ultimate index of the UK’s savviest, supremely disruptive, most resourceful and socially-beneficial small businesses.

The O2 Smarta 100 awards celebrates new UK tech powerhouses like Squawka, Rant & Rave and Pact Coffee, as much as those dedicated to changing thousands of lives for the better – Two Fingers Brewing Co, whose profits go in full to prostate cancer research.

In total, 2014’s Smarta 100 are generating revenues of over £70million a year and employing more than 640 people. More than a quarter are female-run businesses and half are self-funded, with just 5% borrowing from a bank. 35% have taken angel, private equity or VC funding. The oldest company founder is 56; the two youngest are just teenagers at 19.

Commenting on their inclusion in the Smarta 100, Slingshot Sponsorship’s Managing Director Jackie Fast said:

We are absolutely thrilled to be part of the Smarta 100 list this year.  It’s fantastic that our specialist work in helping organisations commercialise through sponsorship is being recognised by the larger business community.  Even just being judged by such an esteemed panel from businesses that we find truly inspiring including Naked Wines and Ella’s Kitchen is an honour in itself, and winning is just that much better!

Jackie Fast is also up for the Young Female Entrepreneur Award at the Smarta100 through a public vote.

Discover more business stories and to vote for Jackie Fast under the Young Female Entrepreneur Award category please visit: www.smarta.com/smarta100

 


Slingshot’s MD Jackie Fast named as one of UK’s Hottest Entrepreneurs Aged 35 or Under 15th September, 2014

Growing Business today names its 12th annual list of the entrepreneurs aged 35 or under behind 30 of the UK’s brightest companies.

Jackie Fast, MD of Slingshot Sponsorship, has been named one of the UK’s most outstanding entrepreneurs aged 35 or under, revealed today in Growing Business’ Young Guns ‘Class of 2014′.

Recognised at an awards luncheon held at the prestigious Kensington Roof Gardens, this year’s crop is made up of 54 entrepreneurs behind 30 of the country’s fastest-growing firms.  The Class of 2014 join an alumni already containing the founders of 330 businesses named since the Young Guns awards began in 2003.  Sponsored by law firm Keystone Law and chartered accountants haysmacintyre, Young Guns celebrates the most outstanding crop of young entrepreneurs the country has to offer with only 30 companies selected each year, and no repeat appearances.

Commenting on the win, Jackie Fast said: “It is an absolute honour to be recognised amongst this incredibly influential and successful group of people shaping the future of business in the UK.  As our agency is driven to enable and secure the future of other businesses commercially through securing partners, this award is particularly relevant to us.  We can’t wait to see what the future holds for Slingshot Sponsorship as well as the other Young Guns!”

Now in its 12th year, the awards has a track record of talent spotting, previously recognising the fledgling businesses started by the likes of Michael Action Smith OBE of Mind Candy, Holly Tucker MBE of Notonthehighstreet.com, Neil Hutchinson of Forward Internet Group, Matthew Riley of Daisy Group Plc, and the co-founders of Innocent Drinks, Huddle, YPlan, Nails Inc., Chilango, and Made.com.

 

View the full list of 2014 Young Guns and their profiles here:www.growingbusiness.co.uk/young-guns

In numbers: Who are the Young Guns Class of 2014?

  • There are 54 qualifying co-founders
  • The 30 businesses are 4 years old on average
  • The mean age between the qualifying founders is 29, with the youngest just 18
  • On average their companies employ 36 people, with the highest employing 200
  • Between the 20 companies that are equity backed, the total they’ve raised stands at over £114m
  • That means those 20 companies have raised £5.7m on average – the highest being House Trip, which has raised $60m and Nutmeg with $50m.
  • It also means 10 companies in this Class have grown organically
  • Their average turnover (for the 26 who told us) is £4.1m and they’re forecasting to grow that to £7.2m this year
  • Of the 26 who told us, they still own 61% of their equity

Slingshot Sponsorship’s Jackie Fast Shortlisted for Rising Star Award at Media Week Awards 2013 26th July, 2013

Slingshot Sponsorship’s Managing Director, Jackie Fast has been shortlisted for the Rising Star Award at this year’s Media Week Awards.  Since founding Slingshot Sponsorship, Jackie has been at the forefront of young talent emerging from the sponsorship industry.  Having only launched Slingshot Sponsorship three years ago, Jackie’s nomination for Media Weeks’ Rising Star Award is testament to her hard work and the influence she has had upon the industry.

Media Week’s Rising Star Award recognises young professionals working within agencies and media owners who are making a significant impact within their organisation and sector.  The award seeks to honour and celebrate excellence within the media industry.

Jackie stated: ‘I am delighted to be shortlisted for Media Week’s Rising Star Award. Slingshot Sponsorship has a drive to building greater awareness of sponsorship’s value within other industries and this recognition is one small step towards that goal.’

This year’s event will take place at Grosvenor House on 24th October, 2013.

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