Slingshot Sponsorship Shortlisted for Most Effective Sponsorship Activation
15th September, 2015
Slingshot Sponsorship has been shortlisted for the Most Effective Sponsorship Activation for their work with Ableton and the Knowledge Arena at Outlook Festival 2014 in the Field Marketing and Brand Experience Awards. The category nominates those brand campaigns that were exceptional in any sector and the shortlist ranged from sport, music and B2B sponsorship activations.
Ableton is a Berlin-based music software company that produces and distributes the production of products and software controllers. As the sponsor of the first ever Knowledge Arena at Outlook Festival, Ableton created a Show & Play Zone which was supported through significant artist content including round table discussions, forums, panels and a number of workshops. This integration has provided a new stream of content for the festival, while providing unrivaled customer experience.
To watch the entry video click here.
This category was highly competitive with some of Europe’s leading sponsorship agencies such as Frukt Communications, Synergy Sponsorship and Wasserman Experience also being shortlisted. To see the full list of shortlisted entries at the Field Marketing and Brand Experience Awards click here.
The winners will be announced at an Awards Ceremony held at The Troxy in London on October 22nd, 2015.